Wednesday, March 4th, 2009

Photo.Net Brings PMA To The Web

Photo.net is providing live online coverage of the biggest media event for the photo imaging industry, the Photo Marketing Association (PMA) International Convention this week.  The PMA Convention features new product rollouts, previews and seminars about the latest trends in the imaging industry.  Only members of the trade can attend the show but all Photo.net [...]

Monday, March 2nd, 2009

Skittles.Com Goes Social

Skittles.Com has been relaunched and it is not your traditional site…check it out.
As of the blog post what you seen is a very intuitive navigagtion pop up to the left procalaiming “Taste The Rainbow.” The background for the Skittles.com is Twitter’s search engine.  Floating above this material is a Skittles navigation bar: product links drive [...]

Saturday, February 28th, 2009

Social Media Enabling Anti-Stimulus Sentiment

In the latest example of social media can capture sentiment and spread it around the globe quickly – yesterday several “Tea Parties” were organized across the U.S. to protest the massive size of the Obama stimulus package – and social media was an enabling force behind the wave of this activity.
The tea parties were catalyzed [...]

Monday, February 16th, 2009

Zappos Shows The Way For Business on Twitter

The big buzz last week was that Twitter would start charging businesses that use the service.  Twitter has been after a business model – it should tread carefully on this though.  Reason?  I believe many companies have started to use Twitter but they are only scratching the surface.  If Twitter starts to charge and does [...]

Sunday, February 8th, 2009

Social Media Week Kicks Off In NY

Social Media Week (SMW)  kicks off for the first time in New York City tomorrow (February 9).  This event is being organized by Toby Daniels.  There is a full schedule all week
SMW aims to create an open and inclusive environment offering a series of free events, including workshops and panel discussions, and a platform for [...]

Saturday, February 7th, 2009

Starbucks Listens Which Is Great…But Lets Fill The Cup To The Brim

Brands can utilize social media in many ways.  This can be accomplished by a brand joining in on existing networks like Facebook, Twitter, joining targeted communities like Photo.net, DavesGarden.com, or creating their own site/community like Nike+.  If done properly this type of integration with social media can effect the entire cycle of business management starting with generating [...]

Friday, January 30th, 2009

Geek.Com Reports On Twit4Hire

Startup Twit4Hire are offering a novel outsourcing service; publishing Twitter updates on behalf of those too busy to “twitter” on twitter.com for themselves.
The UK-based company offers various packages, providing different levels of microblogging activity; all designed to stimulate interest and demand in their clients’ brands, products, or services.  The idea is that companies that are too [...]

Friday, January 30th, 2009

Super Bowl and Social Media: SuperBowl-Ads.Com

SuperBowl-Ads.com has aggregated information from the advertisers about their spots, news stories and archived video of Super Bowl ads dating back to 1998. It also has some all-time favorites from previous years, including Apple’s iconic “1984″ ad.
SuperBowl-Ads.com has also launched a Twitter polling feed where people can rate the ads throughout the game.  The Presidential [...]

Friday, January 30th, 2009

Super Bowl and Social Media – E*Trade

In anticipation of its Sunday Super Bowl ad, E*Trade has created a Twitter account for its talking, stock-buying baby who stole the show at last year’s big game.
So far etradebaby doesn’t have much to say for himself. As of this writing there are five tweets: “Baby powder … like taking your bottom on a tropical [...]

Monday, January 26th, 2009

Great Post By Peter Blackshaw About Social Media and Salmonella Issue

Social Media can be a powerful force to bring likeminded people together, connect them with brands and to spread the word on important topics.  Just look at the impact of social media on the coverage of the US Airways New York Crash and the US Presidential Inauguration in the last two weeks.  Incredible.
Pete Blackshaw has been an [...]