Wednesday, June 9th, 2010

Swap Post On “Swapping Ideas” Blog

Swapping is a form of commerce that has gone on since the dawn of time. People had needs – other people had things. With no currencies the swap was the exchange. This still exists today across the globe. The root of swapping is to fulfill a need or want. Generally the enabler for swapping is [...]

Friday, June 4th, 2010

Social Shopping: The Emotional Side Of Swapping

eCommerce on the Internet has changed the world.  The ease of access to goods.  Integration of product info, reviews and ratings.  With the web now enabling social connections through Facebook, Twitter and other sites, we are at the advent of another wave of growth through Social Commerce (shopping).
Social Commerce is going to unite the best [...]

Wednesday, May 26th, 2010

A Book For These Times Is Charlene Li’s “Open Leadership”

Charlene Li has been on the forefront of the evolution of social media for several years now through her work @ Forrester Research and more recently Altimeter Group.  Charlene is an analyst by trade and gifted in her ability to report on what a product or service is today…with an eye toward how this product [...]

Sunday, May 23rd, 2010

Collaborative Consumption Featured @ TEDxSydney

Special thanks to Rachel Bostmann for the shout out about Swaptree.com at the TEDx Conference in Sydney, Australia, on Saturday.
Rachel has collaborated with Roo Rogers to write a book about collaborative consumption that is due out in the Fall 2010.  We are very pleased that Swaptree would be featured in this book along with eBay, [...]

Tuesday, May 18th, 2010

BzzAgent Artist-In-Residence Shows His Stuff @ Liberty Hotel Tonight

There aren’t many offices that better characterize the Boston startup scene than BzzAgent’s place on Harrison Avenue.  This old factory has been transformed into an open and collaborative workspace with contemporary lighting and fixtures.  Awesome space!
BzzAgent is a pretty cool company in and of itself and Dave Balter, BzzAgent CEO, hase created an entrepreneurial ecosystem [...]

Friday, April 23rd, 2010

Swaptree Going To Los Angeles For “Live Book Swap”

Swaptree.com, the leading swapping site for books, cds, dvds and games, is going to LA this weekend for a “LIVE BOOK SWAP!”
The live book swap will be held in conjunction with the Los Angeles Times Festival of Books on the campus of UCLA on Saturday and Sunday.  The largest and most prestigious book festival in [...]

Wednesday, March 31st, 2010

Virgin America CMO On Social Media

I am a big fan of Virgin America and have shared some of my experiences in this blog.  They are transforming an old and lethargic industry.
I came across an interesting post by Mike Volpe, VP of Marketing @ Hubspot Marketing, highlighting some keys to social media marketing.  Porter Gail, CMO of Virgin Amercia, made these observations [...]

Wednesday, March 31st, 2010

Little Piggy Fable & Innovation

They say we learned all we need to know by the time we end Kindergarden.  There is some truth to this.  In the early years of life we are little sponges that soak up and process a lot.
“This little piggy…” is an age old fable that was a staple in my family growing up.  It [...]

Saturday, February 20th, 2010

What to do with old travel guides

Newsweek posted an informative article on what to do with old travel guides today.  After you have made the trip they probably collect dust on your bookshelf, in a box in your cellar, under your bed.  These are valuable to other people who want to travel.  Put these valuable books back into cirulation..SWAP THEM!  You would [...]

Thursday, February 4th, 2010

Swaptree Helps America Avoid Rip-Offs

Lets face it everytime you turn these days someone is trying to get you to pick up the phone, buy this crappy product, support this cause and so on.
There are many “rip offs” that exist and a whole cottage industry coming up with these scams and implementing them.
Today Time Magazine posted a list of these [...]