FitnessKeeper, Jason Jacob’s Boston startup that has built the popular GPS-based RunKeeper iPhone application, has raised $400,000 in capital for its first round of seed funding.
I spotted this emerging company earlier this year and posted about how favorable RunKeeper was positioned against Nike+. It was just a few weeks later that I posted again about [...]
1. Runkeeper Top Ten iPhone App
2. Attended TEDxBoston
3. “Marketing 2.0″ Added To Jeff Bennett Blog Reading List
4. Power of Nature
5. Boston New “Hub of Marketing”
6. NameMedia Niche Media Sites On The Move
7. SwapTree Featured In Time Magazine Cheapskate Blog
8. RunKeeper iPhone Outruns Nike+
9. These Folks Need HubSpot
10. [...]
The iPhone GPS functionality is opening up a whole new set of opportunities for applications that track location, speed, time and more. The opportunities are powerful to enhance the life of runners, cyclists, hikers, boaters, walkers and so many more outdoor enthusiasts.
Last Summer I posted about Nike+ and Apple. This is a great collaboration where [...]
Top posts on JeffBennett.Org for April 2009:
1. NHL Scores With Twitter
2. Patriots Day Big For Boston
3. Verrill Farm In Full Swing For Spring
4. Celtics Pride
5. Ice Out For Winnipesaukee
6. Baseball Star Mark Fidrych Found Dead
7. Apple Approaches 1 Billion Downloads
8. Time To End Non-Competes In Massachusetts
9. Pandora Internet Radio Is Cool
10. Social [...]
Earlier this week I posted about Skittles new social site. The new Skittles.com isn’t so much a website as an app pointing visitors elsewhere online where Skittles material — official or not — is hosted. Skittles is tapping into the social media ecosystem about all things Skittles really leveraging Twitter. In doing this Skittles was [...]
Here is quick review of January posts on JeffBennett.Org:
Geek.Com Reports On Twit4Hire.Com
Super Bowl And Social Media: SuperBowl-Ads.Com
Super Bowl And Social Media: E*Trade
Super Bowl And Social Media: Doritos
Super Bowl Ads And Social Media 2009
IAC’s HealthCentral Acquires Wellsphere
Geek.Com Blogs On Hybrid Chargers For Gadgets
Amazon.Com Plans To Unveil Kindle2
Great Post By Pete Blackshaw On Social Media [...]
Back in November 2008 I posted about Nike+ as a positive example of a brand to utilize social media very effectively to create a community, add value with content and tools, extend it’s brand positively and sell some product. I wanted to share with you this video on YouTube that promotes Nike+ and also a new post [...]
This is a list of the top posts on JeffBennett.Org in 2008:
1. Is East Coast Suffering Innovation Glut?
2. Nike+ Setting The Bar For Corporate Social Networking
3. Targeted Social Media – The Big Opportunity
4. Social Media Having Big Impact On U.S. Presidential Race
5. New England Innovation Economy Needs To Improve Collaboration With Academia
Looking forward to [...]
Here is quick review of November posts on Jeff Bennett Blog:
1. Gas @ $1.73/Gallon
2. KindleBoards.Com Emerges As Social Community
3. The Hess Toy Truck Is Back
4. Turkey Day Football Fitchburg Beats Leominster In Overtime
5. Jeff Bennett Blog Adds Groundswell To Recommended Reading
6. Targeted Social Media The Big Opportunity
7. Happy [...]
Charlene Li and Josh Bernoff have been tracking on the development and impact of social technologies for years. In Groundswell, Li and Bernoff address the struggle that corporate executives face trying to understand how people are using online social technologies (blogs, social networking sites, YouTube, podcasts) to discuss products and companies, write their own [...]
