Jeff Bennett's Blog

NameMedia’s network of niche web sites was in the #1 spot in the comScore Top 10 Gaining Web Sites for June 2009!
The NameMedia network includes many niche web sites that include:  Photography.Com, Photo.Net, Gardens.Com, DavesGarden.Com, Tarot.Com, DailyHoroscope.Com, Geek.Com, Stampers.Com, Craftster.Org, RockClimbing.Com and many more.
NameMedia bested popular sites Southwest Airlines, Tagged.Com, Mozilla, Xacti, Disney, SheKnows and GameStop [...]

June 29, 2009 – Place For Technology In Education
June 28, 2009 – You Can Have Your HP Calculator On Your iPhone
June 21, 2009 – New England Innovation Events For The Week
June 18, 2009 – Expert Bloggers Debate New iPhone or Software Upgrade
June 17, 2009 – Internet & Marketing $28B Industry to New England
June 16, 2009 [...]

Venture Beat reported on a the expansion of an alliance between NameMedia and Loud3r.  At NameMedia we are deploying a segmented strategy for developing our domains into media properties.  These segments include Direct Search, eCommerce, Social Media and Niche Media.  We own nearly one million domains so we have lots of real estate to develop.  Segmentation [...]

We have alot of innovation happening in New England.  It is great to celebrate all of this and bring awareness with “New England Innovation Month” in June.  You can check out the line up of events across the region at the  New England Innovation web site.
I was honored to participate in the MITX Awards as [...]

Boston sports fans have nothing to complain about.  In the last decade the Patriots, Red Sox and Celtics have given us six championships and many runs in the playoffs.  There is overwhelming sentiment with the Bruins as they are having their best season in many wiht a real team oriented approach to hockey.  This era [...]

The NHL kicked off their use of Twitter with a “Tweetup” celebration on the opening night of the NHL playoffs on April 15.  That night over 100 Twitter personas gathered at the NHL Store in New York to watch playoff games.  The NHL Tweet Up generated activity on Twitter for over 230,000 followers.
I contend that [...]

Massachusetts is blessed as the home of some of the worlds best universities.  Thousands flock to our region to be educated.  Thousands more utilize this ecosystem to conduct breakthrough research.  We also are home to what has been a vibrant venture capital community.  These should be the ingredients for robust innovation.  There are many drivers [...]

Top Posts for March 2009 on Jeff Bennett.Org:
1. “Connect: Marketing In Social Web Era” Is Published
2.  JeffBennett.Org In Boston Globe On iPhone and Kindle Combination
3.  Nantucket Conference Agenda Set
4.  Apple iPhone More Than Game Now
5. Curt Shilling Social Media Man Retires
6.  JeffBennett.Org Adds “Marketing To Social Web, Second Edition” to Recommended Reading
7.  Evolution of [...]

“Connect:  Marketing in the Social Media Era” has been published and is now available! After nearly 6 months, the 100 authors who make up The Project 100 have succeeded in creating a not for profit, collaborative book on Marketing in the Social Media Era.   This project was created and managed by Jeff Caswell who led the [...]

Last month I  announced Larry Weber had published a Second Edition to his popoular “Marketing To The Social Web.”  I have just completed the book and was delighted about his views on the importance of brands to tap into online communities.  Larry addresses that this can be accmoplished with existing communities, as well as, through [...]