Sunday, May 3rd, 2009

Geek.Com Goes Social

Geek.Com, a cool news and community technology website has completed a redesign that makes it easier for geeks to read, share, and discuss its popular content about tech news and products.  The technology and gadget space is crowded with some stiff competition.  Geek.Com has always stood out for its concise reporting, to-the-point explanations, and insightful product [...]

Saturday, February 28th, 2009

DailyGrommet.Com Is Jeff Bennett Blog Cool Site

I recently was introduced to the Daily Grommet which is a site dedicated to review one product per day and featured through entertaining and informative video on their site.  If you like the product then you can buy it right on the Daily Grommet site.
You say here is just another product review site.  To this [...]

Sunday, February 8th, 2009

Social Media Week Kicks Off In NY

Social Media Week (SMW)  kicks off for the first time in New York City tomorrow (February 9).  This event is being organized by Toby Daniels.  There is a full schedule all week
SMW aims to create an open and inclusive environment offering a series of free events, including workshops and panel discussions, and a platform for [...]

Saturday, February 7th, 2009

Starbucks Listens Which Is Great…But Lets Fill The Cup To The Brim

Brands can utilize social media in many ways.  This can be accomplished by a brand joining in on existing networks like Facebook, Twitter, joining targeted communities like Photo.net, DavesGarden.com, or creating their own site/community like Nike+.  If done properly this type of integration with social media can effect the entire cycle of business management starting with generating [...]

Monday, February 2nd, 2009

Super Charged Ads: Combine Super Bowl Spots and Social Media

It was not too long ago that the strategy was to build as much excitement about the Super Bowl 30-second ad before the game so the audience would be glued to the set waiting for the ad.
For some advertisers that have moved beyond the “branding” only strategy for Super Bowl ads, this is now not [...]

Wednesday, January 21st, 2009

Inauguration Day Was Big For Social Media

The CNN-Facebook integration was seamless and powerful.  It was great to watch one of four video feeds from CNN and then share the expoerience with my Facebook friends.  Reports vary but there between 15-20 million “plugged” in the CNN-Facebook feed.  Check out these additional stats:
1. 600,000 status updates posted through the CNN.com Live Facebook feed
2. Facebook [...]

Tuesday, January 20th, 2009

CNN-Facebook Homerun For Innauguration

You have to check out what CNN-Facebook are doing today for the Internet.  I watched the ads all weekend and was trying to envision it.  If you are a Facebook member go to CNN.Com and click on this promotional unit.  You will be prompted for your Facebook login and then you are in.  You can [...]

Tuesday, January 13th, 2009

Red Cross Goes Social

The American Red Cross is over one hundred years old but it must continue to reinvent itself on ways to connect to with people to serve it’s cause.   The Red Cross was an early adopter of the Internet first as one of the first nonprofits to establish a Web site and then to accept online [...]

Friday, January 9th, 2009

Burger King and FaceBook Team for Sacrifice App

It’s a common problem for anyone who joined Facebook some time ago. You look at your friend list and wonder who these people are. Facebook obviously thinks that it is a problem and they have created a sponsored application to induce members to delete friends that are not really your friends.
Burger King has released [...]

Wednesday, January 7th, 2009

Cord Blood America Launches Into Social Media

Cord Blood America is an umbilical cord stem cell preservation company focused on bringing the life saving potential of stem cells to families nationwide and internationally.
Cord Blood America has launched several initiatives on social media platforms to develop relationships and build networks as well as answer questions regarding their business. Cord Blood America is [...]