Saturday, February 26th, 2011

Fox Business Features Top Ways To Get Rid Of Something: eBay, CraigsList, Facebook, Swap.com..

Thanks to FoxBusiness for the shout out in a post about the top ways to get rid of something.  I am a bit biased but I think Swap.com is surely right up there…we help people get rid of things… but they can get something back that they want as part of that effort.  Now with Swap4Schools getting [...]

Wednesday, January 12th, 2011

Gridley Conference 2011 Reflections

I participated in Gridley & Company’s 10th Annual Marketing -Inernet-Financial Technology Conference in New York yesterday.  This post to share some reflections about the conference, attendees and information that was shared.
- Linda Gridley knows how to bring out some of the best private companies within the digital and financial technology industries.  The roster of companies and executives [...]

Tuesday, December 14th, 2010

Should You Fall In Love With Your Product?

Success with consumer products comes to those companies that have an unrelenting focus about their customers needs, solutions and experience.
Achieving that success is part art and science.  The art is the creative energy and execution to understand and solve a consumers need.  The science is a quantitative approach to studying acceptance and usage.  You have [...]

Wednesday, September 15th, 2010

Advice For Parents On Facebook

Facebook has established a user base of over 500 million people across the globe.  That is a very large user base.  And it is growing every day.
I am a big fan of Facebook.  It is like a living yearbook for many aspects of my life.  It gets better all the time as more and more [...]

Friday, June 4th, 2010

Social Shopping: The Emotional Side Of Swapping

eCommerce on the Internet has changed the world.  The ease of access to goods.  Integration of product info, reviews and ratings.  With the web now enabling social connections through Facebook, Twitter and other sites, we are at the advent of another wave of growth through Social Commerce (shopping).
Social Commerce is going to unite the best [...]

Thursday, November 19th, 2009

Wang And Lycos TV Ad Visionaries Of A Different Time

Two companies on my resume made history with television ads. Wang was one of the first computer companies to utilize television ads to build it’s brand.  Years later, Lycos leveraged television ads to bolster it’s brand building program distinguishing itself as one of the only Internet players of that time to utilize television ads.
Wang strengthened [...]

Sunday, October 25th, 2009

Social Apps Exploding – Farmville Having Bumper Virtual Season

I am a believer in the power of social networking to connect people – friends, family, long lost friends, alumni, co-workers and new acquaintenances.
Once you are networked I am even a more fervent believer in these networks powering the sharing of valuable information – where you are, what you are doing, why you bought that [...]

Saturday, July 11th, 2009

These Folks Need HubSpot

Marketing in this social media era requires alot more than just joining Facebook or Twitter.  We actually have to listen and engage with our customers.  This Tom Fishburne comic is classic.  I think there are thousands of LugNut firms out there.  Get some help.  Call HubSpot to build an inbound marketing program!

Monday, June 29th, 2009

Place for Technology In Education

We live in an era of rapid technological advancement for computing power, storage capacity, application development, proliferation of wireless networking, digitizing and indexing of what appears to be all information, and so much more.  All of these developments are bringing the cost of computing down.  These developments are enabling the advancement of complex research never [...]

Wednesday, May 6th, 2009

Boston Is Sports Heaven

Boston sports fans have nothing to complain about.  In the last decade the Patriots, Red Sox and Celtics have given us six championships and many runs in the playoffs.  There is overwhelming sentiment with the Bruins as they are having their best season in many wiht a real team oriented approach to hockey.  This era [...]